Management Gurus

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Routledge, 2006 - 363 pagini
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Management gurus have existed for as long as the leaders of large, complex organizations have had intractable problems to solve. This seminal text asks key questions such as: What is the secret of the success of management gurus and how can it be emulated?

In this revised edition, Andrzej Huczynski brings his analysis of gurus into the twenty-first century. He identifies the essential ingredients of popular management ideas and contends that company managers, business school academics and management consultants all have the possibility of attaining guru status by following the guidelines contained in this book. It includes an additional chapter by Brad Jackson (Department of Management and Employment Relations, The Auckland University Business School, New Zealand) and Eric Guthey (Department of Intercultural Communication and Management, The Copenhagen Business School, Denmark).

Management Gurus is a must read for all those studying organizational behaviour, leadership and organizational psychology or for those who wish to attain guru status.

 

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Cuprins

Introduction to the revised edition
1
Management Gurus and the refashioning of management education by Brad Jackson and Eric Guthey
15
1 Introduction
28
2 Popular management ideas
38
3 Recurring themes
86
4 Historical context
143
5 Requirements of managers
198
6 Promotion of management ideas
241
7 Public presentation of management gurus ideas
270
8 Succession of management fads
295
References
324
Index
349
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Despre autor (2006)

Andrzej Huczynski is Senior Lecturer in the School of Business and Management at the University of Glasgow in Scotland. His current research, teaching and consultancy interests are focused in the field of influencing skills.

Informații bibliografice