Tribes: We Need You to Lead Us
Penguin, 16 oct. 2008 - 160 pagini
The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader.
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... The Plurality Myth The Schoolteacher Experiment The Virtuous Cycle Versus the Exclusive Tribe Most People Don't Matter So Much Does the Status Quo Ruin Your Day (Every Day)? They Burn Heretics at the Stake The Wrong Question All You ...
The Thermometer and the Thermostat Your Micromovement That Building Down the Street Every Tribe Is a Media Channel How to Be Wrong The Timing of Leadership The Reactionary Tribe Possibility of Risk When Tribes Replace What You're Used ...
... that we'll type on keyboards and fly on airplanes, that China will keep growing, and that the polar ice cap won't really be melted in six years. And we're wrong. We're wrong because the dynamics of marketing Stability Is an Illusion.
We're wrong because the dynamics of marketing and storytelling and the incessant drumbeat of advertising have taught us to be restless in the face of stability. And the Internet just amplifies this lesson. No one watches a mediocre ...
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LibraryThing ReviewComentariu Utilizator - greeniezona - LibraryThing
Another book on my quest to pick up management/leadership tips without going to a seminar. This book was fairly highly reviewed. As I read it, my opinion swung about wildly. The tone is very rah rah ... Citește recenzia completă
LibraryThing ReviewComentariu Utilizator - ElisabethZguta - LibraryThing
I enjoyed reading the book, nodding my head the entire time. So much of what Seth points out, I can relate to looking back at my own experiences in the past. I understand the power behind the tribe ... Citește recenzia completă