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Pagina 4354
... tion is made at central points of TV set manufac- ture and distribution . By personal interview ( and By mail .. by mail in rural areas ) . None ( except in rural areas where dairy families are given an opportunity to participate in a ...
... tion is made at central points of TV set manufac- ture and distribution . By personal interview ( and By mail .. by mail in rural areas ) . None ( except in rural areas where dairy families are given an opportunity to participate in a ...
Pagina 4356
... tion ) . Share of audience : percent- age of all viewers watch- ing a particular program . Not available . American Research Bureau , Inc. The percentage of all TV homes able to receive the program that watched it for 5 minutes or more ...
... tion ) . Share of audience : percent- age of all viewers watch- ing a particular program . Not available . American Research Bureau , Inc. The percentage of all TV homes able to receive the program that watched it for 5 minutes or more ...
Pagina 4418
... tion , serials , quiz and audience participation daytime , and so on , and of course these are 15 - minute , 30- , 60- , and 90 - minute programs . The best brains in the country are trying always to figure out something new and ...
... tion , serials , quiz and audience participation daytime , and so on , and of course these are 15 - minute , 30- , 60- , and 90 - minute programs . The best brains in the country are trying always to figure out something new and ...
Pagina 4437
... tion , as the typical person is very unlikely to deprive himself of listening to his usual programs merely because a researcher has installed an instrument in his home . ) Now if the presence of an Audimeter causes an increase in the ...
... tion , as the typical person is very unlikely to deprive himself of listening to his usual programs merely because a researcher has installed an instrument in his home . ) Now if the presence of an Audimeter causes an increase in the ...
Pagina 4486
... tion . Now , our network report , so - called - and I will come back to this , and then I would appreciate whatever questions you might ask of me - our network report is a composite of 22 basic markets . These are the 22 , and you might ...
... tion . Now , our network report , so - called - and I will come back to this , and then I would appreciate whatever questions you might ask of me - our network report is a composite of 22 basic markets . These are the 22 , and you might ...
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Termeni și expresii frecvente
A. C. Nielsen A. S. MIKE MONRONEY amount answer Association of Insurance audience Audimeter auto automobile dealers Automobile Marketing Practices automobile physical damage BACKMAN BARNARD Better Business Bureau BUSBY Calvert Fire Insurance Chairman charts classification COBB collision insurance committee company's Connecticut correct coverage December 31 diary District of Columbia Edwards Deming effect Emmco Insurance examination figures finance company GAUNITZ homes HORN Insurance Commissioners insurance companies Insurance Department interview JORDAN June June 30 letter loss Massachusetts misclassification months NAIC National Association NAUA NAVARRE NIELSEN OMSBERG operation overcharges panies payment percent percentage policyholders premiums purchaser question questionnaires radio received record refunds reinsurance replies request result risks RISQUE sample Senator MONRONEY Senator PAYNE sent Service Fire Insurance South Carolina statement statistical subcommittee surplus television Texas tion Total underwriting WSYR York